- 04 30 2020
NATSO Partners with IFA to Keep Drivers Information on Food Options
Travel centers are committed to remaining open 24 hours per day to provide food, fuel, parking and the other essential amenities professional drivers need.
“The COVID-19 pandemic, and its impact on the restaurant industry, has resulted in more limited options for fresh, hot meals for truck drivers. Chester’s is able to fill that void, and we are committed to serving fresh fried chicken and homestyle sides in our truck stop and travel plaza locations whenever possible,” said William Culpepper, Vice President of Marketing at Chester’s. “During the COVID-19 crisis, we have worked hard and fast to support our operators by developing marketing assets uniquely suited to this new world where dining rooms are closed and purchasing behaviors are changing. Some examples of our efforts include our ‘Curbside Pickup’ signage, ‘Open for Chicken’ exterior banners, and our ‘10 Tenders for $10 promotion.’”